The most in-demand property types in London right now are 1-2 bedroom flats, terraced houses and new builds – especially in well-connected areas.
For landlords, high-demand property types will also depend on their target market. Families will likely be looking for terraced houses or suburban homes whereas professionals or couples will be leaning towards 1-2 bedroom flats closer to the city centre.
At J Property Management London, we help London landlords get the most out of their rentals. From small flats to large family homes, we’ll help you target your ideal tenants and maximise your rental yield.
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What Are The Most In-Demand Property Types In London To Rent?
Some of the most in-demand property types in London to rent right now include:
Flats
The most in-demand property type in London is a flat – particularly a 1-2 bedroom flat. These flats are usually desirable for young professionals and couples. There is also an increased demand for new-builds or modern flats, with tenants willing to pay more for better amenities and more modern fixtures. Flats in well-connected areas or high growth areas are especially in demand right now.
Terraced Houses
Terraced houses remain a popular choice, attracting families, couples and groups of friends alike. From an investment perspective, terraced houses also offer some of the best rental yields as you can receive rent from multiple tenants and renters tend to stay on a longer-term basis.
Purpose-Built Development
For those who have the budget, purpose-built apartment blocks offering luxury amenities like a concierge and gym are also in high demand. London tenants, especially professionals working in the city, want to prioritise convenience so any additional on-site amenities are a huge plus.
Larger Family Homes In Prime Locations
When renting a family home, more space is the main priority so larger family homes, especially in well-connected areas with green spaces, are very much in-demand. Any properties with 3-4 bedrooms that still offer an easy commute are likely to be desirable for families.
What Are The Most In-Demand Property Types In London To Buy?
The most in-demand property types in London to buy are the ones that offer owners the most rental yield. When considering a buy-to-let, buyers might want to look at these in-demand property types:
Houses In Multiple Occupation
Houses in Multiple Occupation (HMOs) offer some of the highest rental yields for landlords as they can rent out to multiple tenants at the same time. In London, house shares are very common and always in high-demand, especially for young professionals.
Well-Connected Flats In London
Flats, especially those with 1-2 bedrooms rather than studios, are highly profitable for landlords and always in high-demand. For these flats, professionals and couples are the ideal audience.
These tenants seek out an easy commute so accessibility is key. While central locations including luxury areas (e.g. Knightsbridge, Chelsea, Kensington) remain popular, tenants are also looking at high-growth areas or areas like Croydon which are further out but still well-connected by transport links.
Family Homes
Buying a bigger home with more space will mean that you’ll likely attract families, especially if the property is in a good area to rent with children. Renting out to families is a good strategy for landlords as it tends to mean long-term stability and steady rental income.
What Are The Most In-Demand Areas For London Property?
London is consistently in-demand for renters but certain areas more than others, including Abbey Wood, Woolwich, Barking and Battersea.
Cost Of Living
As London gets more expensive, renters look for affordable cost-of-living which often means going further away from the city centre. Clapham, Balham and Battersea rentals have been in-demand for a while but now areas even further out such as Beckenham, Bromley, Greenwich, Deptford and Nine Elms are attracting tenants.
Whether you’re looking for Clapham property management, Wandsworth property management, Greenwich property management or other areas of South London, we can help. At J Property Management, we are specialists in South London, helping landlords get the most out of their rental property – whatever property type.
Contact us today to see how we can help you manage your property!
High-Growth Areas
Certain areas are becoming popular with tenants due to their high growth, including Wembley (in North-West London) and Croydon and Woolwich in the south. Though further out, these areas are still well-connected with plenty going on, making it an appealing option for many tenants.
Transport Links
London areas with convenient transport links will always be a huge draw for tenants, both professionals and families alike. Proposed transport links, like the potential Crossrail 2, could be a gamechanger for landlords as it could lead to a far higher demand in certain areas previously overlooked by tenants.
Luxury Markets
More luxury areas, including Kensington & Chelsea, remain popular for renters, especially attracting high-value individuals from other countries.
Maximising Demand For London Properties With J Property Management
At J Property Management, we help London landlords increase demand for their properties – from helping them understand tenant demographics for tailored marketing and high-quality tenant sourcing to helping them keep their property well-maintained for tenants all year round.
Whether you have a terraced house, a flat, a family home or even a full property portfolio, we’ll ensure that your property is in-demand for consistent rental income.
Get in touch with our team today to see how we can start getting the most out of your London rental property!
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