Taking Photos For Your Airbnb

Our first blog on ‘Success as an Airbnb Host’ has been our most popular blog! We have had so many people contact us to let us know how helpful it has been so we’ve decided to write another blog based Airbnb properties.

As the saying goes, a picture is worth a thousand words. A stunning feature photo can say more than a long blurb. That’s why your Airbnb photos should stand out from all the other photos.

It really doesn’t matter if the write-up of the property is inviting and says all the right things if the photos are amateur. Pictures for an Airbnb listing should excite the audience and make them want to book the property – immediately. First impressions count so it’s vital that your listing has its best assets on display from the get-go.

Firstly, decide on who’s taking the photos, then read our top three tips.

At J Property Management, we always hire a professional photographer to take photos of the Airbnb properties that we manage because a real estate photographer has the knowledge and experience to emphasize the beauty of a home at any time of day and at any time of year.

Our top Airbnb photography tips

Appeal to your audience

Get the right audience for your property. Your property will not appeal to everyone so first, work out what kind of people will most benefit from staying in your property and cater to them. For example, if you want to attract Airbnb business guests they will want to see an office space or desk area, families will probably want to see a kitchen shot, and couples might care more about the unique design aspects. Decide who you are aiming for first, then take high-quality photos to suit and please them. Once you are focused on this, you will harvest the right clientele.

Showcase what your Airbnb listing has to offer

Is your home near a Tube station? Do you have design-led furniture? Show off the functional and luxurious features of your place. If you have a brand-new kitchen and bathroom, show them off. If you have an updated desk space and business amenities, get a photo up. If your listing is in a trending neighbourhood with a handsome terrace, be sure to have a sunny picture of it.

Potential guests will remember a photo more than listed information, it sticks.

Airbnb Photography tips

Mix up wide-angle shots with detail shots to highlight your apartment’s best design features.

Always take clean, uncluttered shots; guests don’t want to see a messy living area or a sink of dishes – a beautiful, tidy and clean space is the goal.

Take around 10-20 shots and highlight an interesting or cool feature in each area.

Don’t hold back on mixing in a few detail shots of the unique features of your place. If you have a homely real fire in the living room, capture it or if you have a vintage stand-alone bathtub that should be in focus.

Note that Airbnb provides a free professional photography service in certain cities. However, this is only available one time per listing and the photography is not guaranteed. At J Property Management, we always work with professional photographers to make sure your home is captured from its best side and we cover the cost of this. We then also manage the listing for you, so you can enjoy the income without doing the hard work.